Viewership for the August 31 PBC on FOX card is in.
The broadcast, which saw former world champion Erislandy Lara face Ramon Alvarez for the WBA "Regular" junior middleweight title, averaged 1.104 million viewers (399,000 in the 18-49 demographic) and drew a 0.73 household rating. The fight took place at The Armory in Minneapolis. This is the third-lowest viewership for a live broadcast of a PBC card this year, behind Caleb Plant vs. Mike Lee from July 20 (923,000 viewers) and Danny Garcia vs. Adrian Granados from April 20 (1.082 million viewers).
The card was also set to have an IBF super middleweight title eliminator between hometown fighter Caleb Truax and Peter Quillin. The fight was scrapped after it had been revealed that Truax suffered an Achilles injury and would not be able to recover in time to fight.
Lara made quick work of Alvarez, knocking him out in two rounds to capture the secondary world title. Only the title was at stake for Lara as Alvarez was overweight, coming in nearly five pounds over the junior middleweight limit the day before the fight.
The viewership numbers for the August 31 card are lower than the August 3 card that took place in Brooklyn, New York. That card, which saw Adam Kownacki defeat former title challenger Chris Arreola in the main event, averaged 1.301 million viewers.
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