Endeavor, formerly WME-IMG, bought the UFC in 2016, spending over $4 billion to buy the MMA promotion.
A report from the Wall Street Journal is stating that Endeavor plans go to public as a company by late 2019, as Endeavor is expected to file the paperwork with the Securities & Exchange Commission (SEC) for an initial public offering (IPO).
An IPO is offered when a company goes public for the first time and in some cases, is attempting to raise capital for said company.
The UFC has been a privately held company since the promotion was first created in 1993, which could change if their parent company follows through with the plans to go public later this year. If Endeavor does go public, it would reveal almost all of the financial numbers behind the company going forward.
Endeavor started off as a Hollywood talent agency, which was run by Ari Emanuel and partner Patrick Whitesell. The company would branch off into other ventures, which lead to the purchase of the UFC and other entities.
There has been no comment from a UFC official at this time as to Endeavor possibly going public, but a lot could change for the MMA promotion if the parent company does go public later this year.