WWE has a new face of the promotion in India.
Actor Rana Daggubati is the new face of the WWE campaign in Tamil, Telugu, and English as part of WWE's partnership with Sony Ten 4 in India.
As part of the campaign shoot, Daggubati was spotted donning a WWE championship title and interacting with a group of children. He also posed on a Harley Davidson and performed stunts with ropes.
"I can say that it will strike a chord with our native viewers," said Daggubati.
A representative from Sony Sports added, "WWE is one of the most viewed properties on the sports channels in India and has a strong following in Tamil- and Telugu-speaking markets. Rana's love of sports and WWE is well-documented in the public domain. So, Rana Daggubati is the ideal choice to front the campaign."
Our New WWE champion in Town Mr. @RanaDaggubati -- enjoyed a lot in set while shooting for Ad !!
— Rana Daggubati Diehard Fans (@RanadaggubatiF) October 29, 2021
Rana garu shared via Instagram ---- #RanaDaggubati #SonySports pic.twitter.com/aoNIVE2gOP
In March 2020, WWE and Sony Pictures Networks India announced a five-year extension with an expanded broadcast agreement that will deliver WWE’s weekly flagship programming and localized content in India and the Indian subcontinent.
