New WWE Executives Discusses How They Plan To Expand Revenue Streams

On April 20, WWE made new executive hires.

Scott Zanghellini was hired as the new Head of Revenue Strategy and Development while Alex Varga will serve as Vice President of Revenue Strategy and Development.

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Speaking to Hollywood Reporter, both men discussed their new roles in WWE.

"The content business is shifting on a weekly, if not daily, basis so it’s incumbent upon all of us here at WWE to be ahead of the curve in terms of what’s next - and to be there before it begins. And that is what we hope to help with," said Varga.

Zanghellini added, "Helping with revenue growth on the global platform WWE has built to date, we expect to see continued opportunity in emerging areas including audio content, NFTs, memorabilia and social gaming. The prominence of WWE’s digital and social channels will continue to further fuel new revenue streams, as well as allow for category expansion in all areas."

Both men previously worked with current WWE President Nick Khan at Creative Artists Agency.

Speaking about Khan, Zanghellini said, "Nick always took the time, as a senior agent, to give us feedback and invest in our careers when we were first starting out. We established a relationship and rapport with him then that carried over to present day. So when we were presented with this opportunity, it was a no-brainer to join him and the entire WWE team considering all that the organization has been able to build to date."

WWE is set to hold its quarterly revenue earnings report on Thursday, April 22.

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