Report: Hulk Hogan's Real American Beer To Submit Bid For Hooters IP

Hulk Hogan might save Hooters in some capacity.

Business Insider reports Hulk Hogan's Real American Beer plans to submit a bid for Hooters' intellectual property soon.

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If the bid is successful, it would allow Hogan and Real American Beer to create Hooters-branded merchandise, such as food and beverages, that it could distribute at restaurants, including Hooters locations, as well as at retailers and entertainment and gaming venues.

Real American would license the Hooters name back to the restaurants under the potential deal. Hogan reportedly isn't interested in acquiring or operating the restaurants.

The bid would need to be approved by the parties overseeing Hooters' bankruptcy. It was not said how much the big would be for, but that it would be an all-cash offer.

Hooters of America, one of two companies that operate Hooters restaurants in the US, filed for Chapter 11 bankruptcy in March. The company is owned by the private equity firms Nord Bay Capital and TriArtisan Capital Advisors. Hooters locations are still open.

Hooters was one of the first places that distributed Real American Beer after launching in 2024.

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