Good news for WWE SmackDown.
On Thursday, July 22, a video wall collapse at the Rolling Loud festival in Miami. No one was injured in the incident and there was a promise that things would be fixed before the festival opened on Friday.
Two matches from WWE SmackDown are set to emanate from the Rolling Loud festival
Scott Zanghellini, WWE Senior Vice President, Revenue Strategy and Development, told Alfred Konuwa of Forbes that WWE's plans at Rolling Loud will not be affected as the matches will be taking place on a different stage.
Bianca Belair will defend her SmackDown Women's Championship against Carmella and Big E will face Apollo Crews during the Rolling Loud portion of WWE SmackDown.
LIVE: Part of the Rolling Loud stage at Hard Rock Stadium in Miami Gardens has collapsed, just a day before the festival was supposed to kick-off. So far, no injuries have been reported. (Note: No sound from helicopter.) https://t.co/9R5UzBCWWR— WSVN 7 News (@wsvn) July 22, 2021
Speaking about WWE partnering with Rolling Loud, Zanghellini said, “Given our ties to music, this was a great opportunity to plan a crossover event as part of a larger strategy to seek out culturally relevant moments in music, sports, art, fashion and entertainment. That’s where we want to be, challenging ourselves to say ‘how do we hit a new fan?’ For as popular as the brand is, we’re always looking to extend our reach and thought this was a great way to bring in a new audience—while also providing a unique experience to our existing fanbase.”
You can view the current lineup for WWE SmackDown by clicking here.
Fightful will have live coverage of WWE SmackDown beginning at 8 p.m. ET.