All Elite Wrestling has a five-year plan, and hopefully it works better than that of Sonny's rival in Big Daddy.
AEW CEO Tony Khan faces optimism and cynicism from the wrestling world when launching the company. Despite having no experience in running a wrestling promotion, Khan told Chris Van Vliet of WSVN-TV that he's not going in blind.
"The 5-year plan for AEW is that we will have built up a brand, we will have built up a roster, we will have established ourselves as a top brand in wrestling for people who want fast paced exciting action and want a product that is more of a sporting based product. I've talked a lot about how I want wins and losses to matter because at the end of the day, that's why you're having the match. There's going to be a winner and a loser and it matters. It should matter to your standing in the company and it should matter to your standing in your chase for the championship which at the end of the day is what everyone is trying to attain," said Khan.
This is a departure from WWE employees openly stating that wins and losses don't matter on their show, and hammering home the "sports entertainment" aspect of the company. Khan has discussed with regularity his desire to change that.
You can see Van Vliet's full interview with Tony Khan above.