Fans are back in the arenas and WWE hopes it will lead to a boost in viewership.
Both WWE SmackDown and Raw were up in terms of overall viewership for their first shows with fans back. SmackDown and Raw not only had the crowd and energy boost, but they were highlighted by big names returning and appearing.
“It never is one thing,” he said. “We see this as a moment in time to shift everything. I think you’ll see it in just the layout of everything, the set designs, the way it’s presented. There’s a greater emphasis on utilizing the spaces that we have and the TV aspect of it while still engaging the fans. A lot of that comes from the time we had to experiment inside the ThunderDome.”
WWE debuted new sets and graphics on SmackDown and Raw while also utilizing augmented reality to enhance the television viewing experience for both shows and WWE Money in the Bank on Sunday.
Along with a different aesthetic for the audience, WWE was boosted by the return of John Cena at Money in the Bank and Goldberg on WWE Raw.
You can track the viewership numbers for Raw, SmackDown, and all weekly wrestling programs on TV by utilizing Fightful's resources section.