WWE launches a new campaign in India.
Sony Sports Network, the official broadcaster of WWE in India, has launched its new campaign titled ‘WWE, 100% Shudh Sports Entertainment.’ Drew McIntyre and actors Karthi and John Abraham are part of the campaign.
The film for the campaign centers around McIntyre, Abraham, and Karthi stopping a bank robbery.
Rajesh Kaul, chief revenue officer - distribution and international business and head - sports cluster, Sony Pictures Networks India said, “We at Sony Sports Network, aim to continue strengthening our fanbase in India by creating a deeper engagement with the youth. Our campaign sets out to build relevance with our target demographics and provide them with a holistic WWE experience."
WWE is reportedly planning to host an event in India on January 18.
Fans can learn more about the planned event by clicking here.
