WWE is officially in the NFT business.
As WWE continues to expand their business into all relevant forms of marketing, they have announced that, in conjunction with Bitski, they will be releasing their first-ever NFT’s featuring The Undertaker.
From WWE:
WWE DROPS NFTS AHEAD OF WRESTLEMANIA
STAMFORD, Conn., April 8, 2021 - WWE (NYSE: WWE) today announced it will create the company's first-ever non-fungible-tokens (NFTs) showcasing iconic moments from The Undertaker's legendary WWE career, along with never-before-sold memorabilia and experiences just in time for WrestleMania.
The four-tier drop will take place on WWE.com/NFT beginning this Saturday, April 10 at 10:30am ET through Sunday, April 11 at 11:30pm ET, and will feature:
Platinum (1 of 1)
* Auction will open this Saturday, April 10 at 10:30am ET and will be live for 37 hours, ending at the close of WrestleMania on Sunday, April 11 at 11:30pm ET.
* This exclusive, one-of-a-kind NFT not only delivers a permanent piece of The Deadman's career but a chance to experience the event that defined his legacy. The top bidder will receive:
* A one-of-a-kind NFT featuring The Undertaker;
* A once-in-a-lifetime experience for two at WrestleMania 38 in 2022 at AT&T Stadium in Dallas, TX or WrestleMania 39 in 2023 at SoFi Stadium in Los Angeles, CA including two front row tickets, unprecedented VIP access and hotel accommodations;
* A personalized video message from The Undertaker;
* An original Paul Bearer urn out of the WWE Vault, used by Paul Bearer and The Undertaker. The urn will be presented to the highest bidder in a case signed by The Undertaker; and
* A personalized WWE Championship Title Belt with the winner's name engraved on the side plates.
* $10,000 opening bid.
Gold (1 of 1)
* Auction will open this Saturday, April 10 at 10:30am ET and will be live for 37 hours, ending at the close of WrestleMania on Sunday, April 11 at 11:30pm ET.
* In more than 36 years of WWE's greatest spectacle, WrestleMania, no accolade has loomed as large as The Undertaker's dominant winning streak. For 21 consecutive WrestleManias, The Deadman locked eyes with the who's who of WWE Legends. One by one, he collected their souls. The top bidder will receive:
* A one-of a-kind NFT featuring The Undertaker;
* A once-in-a-lifetime experience for two with front row seats at a Monday Night Raw or Friday Night SmackDown of their choice in 2021 or 2022;
* A personalized video message from The Undertaker; and
* A signed Undertaker Legacy Championship Title Belt.
* $5,000 opening bid.
Silver (1 of 37)
* Editions #1-18 will drop this Saturday, April 10 at 4:30pm ET, when doors open for Night 1 of WrestleMania. Editions #19-37 will drop on Sunday, April 11 at 4:30pm ET, when doors open for Night 2 of WrestleMania.
* To commemorate WrestleMania 37, the owners of these 37 NFTs will receive:
* One limited edition NFT featuring The Undertaker; and
* A pair of side plates for a WWE Championship Title Belt (Title Belt not included), signed by The Undertaker.
* Fixed price of $1,000.
Bronze
* Two unique NFTs will be sold in two separate 15-minute open edition drops. The first drop will take place this Saturday, April 10 directly before the start of Night 1 of WrestleMania. The second drop will take place this Sunday, April 11 directly before the start of Night 2 of WrestleMania.
* Live for only 15 minutes at a time, fans will have the opportunity to purchase:
* The first unique NFT on Saturday, April 10 from 7:45-8pm ET; and
* The second unique NFT on Sunday, April 11 from 7:45-8pm ET.
* Both will be at a fixed price of $100.
WWE NFTs are presented in conjunction with Bitski and will be available for purchase at WWE.com/NFT beginning this Saturday, April 10 at 10:30am ET through Sunday, April 11 at 11:30pm ET.
"WWE's first-ever NFT collection presents an opportunity to own a digital piece of history featuring The Undertaker, one of the most iconic Superstars in sports entertainment," said Nick Khan, WWE President & Chief Revenue Officer. "This will also allow WWE to deepen our connection with the WWE Universe during our biggest event, WrestleMania."
WrestleMania will take place this Saturday, April 10 and Sunday, April 11 at Raymond James Stadium in Tampa Bay, FL, and stream live exclusively on Peacock at 8pm ET in the United States and on WWE Network everywhere else.
One of the most iconic Superstars in WWE history and a pop culture phenomenon, The Undertaker made his WWE debut more than 30 years ago and was a multi-time WWE and World Heavyweight Champion. But there was one achievement that stood out above all others that will likely never be topped; The Undertaker maintained an unmatched winning streak at WrestleMania that grew over the decades to an astounding 21-0.
About WWE
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The Company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE's TV-PG programming can be seen in more than 900 million homes worldwide in 28 languages through world-class distribution partners including NBCUniversal, FOX Sports, BT Sport, Sony India and Rogers. The award-winning WWE Network includes all live pay-per-views, scheduled programming and a massive video-on-demand library and is currently available in more than 180 countries. In the United States, NBCUniversal's streaming service, Peacock, is the exclusive home to WWE Network. The Company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, Orlando, Dubai, London, Mexico City, Mumbai, Munich, Riyadh, Shanghai, Singapore and Tokyo.
Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com
Triple H recently spoke about the possibility of WWE NFTs. You can read his comments at this link.