WWE Files Trademark On New 'Bro'-Based Term

WWE has filed a new trademark.

On August 31, WWE filed a trademark on "Brodown" relating to wrestling exhibitions and entertainment services.

Report: AEW To Introduce Secondary Women's Championship

The following description was given:

Mark For: BRODOWN trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment. [all]

It is unknown how WWE will use the trademark on television, however, "Bro" is a word readily associated with Matt Riddle. Riddle is currently one-half of the WWE Raw Tag Champions with Randy Orton.

You can keep up with all the trademark news in wrestling with Fightful's search engine.

Get exclusive pro wrestling content on Fightful Select, our premium news service! Click here to learn more.
From The Web