WWE Files To Trademark 'Valhalla'

A new trademark has been filed.

On November 16, WWE filed to trademark "Valhalla" for entertainment services. The trademark is tied to Viking Raiders and Sarah Logan. Logan returned as part of the Viking Raiders (Erik & Ivar) to WWE on the October 11 episode of WWE SmackDown.

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Full trademark description:

Mark For: VALHALLA trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.

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