Despite the success of HBO's "SuperFly" series being a critical hit with fans, the third card did not provide television numbers as high as the first two events.
The main event of the September 8 HBO telecast titled "SuperFly 3," a super flyweight bout between Juan Francisco Estrada and Felipe Orucuta, averaged only 298,000 viewers and peaked at 329,000. Not only was the main event's viewership abysmal, one of the lowest for a headlining fight in the history of the network, but it was the least-viewed fight of the three super flyweight fights on the HBO card.
The co-main event, which saw Donnie Nietes and Aston Palicte fight to a draw with the vacant WBO super flyweight title at stake, averaged 349,000 viewers and peaked at 421,000 viewers. The opening bout of the television card, Kazuto Ioka's wide unanimous decision win over McWilliams Arroyo, saw an average viewership of 310,000 viewers and a peak viewership of 371,000.
The final viewership numbers are significantly down from the other two "SuperFly" cards. The second such card, which took place in February, had its main event average 639,000 viewers while the first card's main event averaged 796,000 viewers. This third event also had to compete directly with the Showtime Championship Boxing card taking place at the Barclays Center in Brooklyn.
HBO's next boxing event will be the September 15 pay-per-view card from Las Vegas. In the main event, Canelo Alvarez and Gennady Golovkin will face off in a rematch of their September 2017 fight that ended in a draw. Fightful will have live coverage of the fight as well as a post-show podcast live on Fightful.com and on YouTube.
As far as HBO's upcoming boxing event that isn't on pay-per-view is concerned, the next card will take place on October 27 at Madison Square Garden. The televised portion of the card is a world title doubleheader: Daniel Jacobs vs. Sergiy Derevyanchenko for the vacant IBF middleweight title and Alberto Machado defending his WBA super featherweight title against Yuandale Evans.