UFC 329 Draws Nearly 16 Million Viewers In The US And Latin America

Paramount+ released the viewership numbers for UFC 329, claiming the event drew 15.9 million viewers in the US and Latin America, peaking with 8.3 million concurrent streams.

From Paramount+:

Paramount+ has reached another milestone in live sports, drawing nearly 16 million viewers for UFC 329: McGregor vs. Holloway 2 and setting a new streaming record for the service.

The highly anticipated event reached 15.9 million viewers across the U.S. and Latin America and peaked with 8.3 million concurrent streams, making it the most-streamed exclusive live event in Paramount+ history and second only to Super Bowl LVIII.

Held before a sold-out crowd at T-Mobile Arena in Las Vegas, the five-bout Main Card averaged 6.5 million viewers across the U.S. and Latin America, according to Nielsen (U.S.) and Adobe Analytic + Channel Partner (Latin America).

On social media, UFC 329 was the #1 most social telecast of the day, generating 12 million interactions for the main event. Conversation volume increased 13% compared to UFC 328, with 751K mentions over the weekend. #UFC329 trended on X worldwide for more than nine hours and 19 hours in the U.S., peaking at number one for four hours.

Fans can find results from UFC 329 by clicking here.