WWE Files New Trademark For Never-Before-Used Term

WWE's latest trademark is worth paying top dollar for.

On Tuesday, April 27, 2021, WWE applied to trademark “Top Dolla.” The full description reads as follows:

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Mark For: TOP DOLLA trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.

As of now, it is not certain who this name will be used for.

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